EntasisType Journal

Journal

Research, applied typography and notes on how type behaves across identity, editorial and digital systems.

Rows of varied yellow capital A letterforms on a vivid blue background.

Type Systems10 min read

Why this typeface?

Choosing a typeface is not a matter of identifying a category or confirming a preference. It means testing how a typographic voice answers a function, behaves with real content and sustains a system in its intended context.

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Theory of colours

Visual Culture4 min read

Theory of colours

Colour as light, perception, hierarchy, cultural signal and practical tool for visual systems.

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